When last did you buy something that felt Special? Something of Quality, made with Love & totally Unique? These were the questions Sonja Nell, CEO & founder of the Gurmuki™ brand, were contemplating when she brought her ideals of a real Hand Made boot to life.
Not being able to find a warm woollen boot that is both stylish, nice to look at and durable, she decided to make her own.
“In the beginning, I didn’t know anything about shoemaking, or design, or manufacturing procedures, or cost at that stage, but I knew of a whole lot of people with the same needs as mine.
And the more I started to share the idea, the more people confirmed that need. So I did it. I started investigating, and people and information started coming into my life, and before i knew it, I was buying machinery and raw materials, and the inspiration grew and grew. And my vision grew and grew. During this whole process I kept in mind my intention, which is to help other people as well as myself.”
Sonja is also a practitioner of Kundalini Yoga and its’ principles are very sacred her.
Her spiritual beliefs and the experiences gained from living with tribal people in the Peruvian Amazon forest and the jungles of Indonesia, has become part of who she is as a person.